SubjectsAgricultural Economics and Marketing

Agricultural Economics and Marketing

Economics of agricultural production and marketing

14 topics 124 lessons

Foundations of Economics and Agricultural Economics

Build the vocabulary and reasoning framework needed before production, market, macroeconomic, trade, and marketing analysis.

6 lessons

Defining Economics and Agricultural Economics

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A.1.1: Define terms in economics.
A.1.2: Describe the nature, scope and foundation of economics.
A.1.3: Describe the major fields of study of agricultural economics.

Marginal Analysis, Efficiency, Equity, and Economic Goals

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TOS Alignment

A.1.1: Define terms in economics.
A.1.2: Describe the nature, scope and foundation of economics.
C.3.1: Examine employment, unemployment, and inflation.
D.1.1: Describe agriculture, intensive vs. extensive agriculture, sustainable development, economic growth, and economic development.

Agricultural Production Economics

Explain how farm inputs are transformed into outputs and how technical relationships guide economically rational input and enterprise decisions.

9 lessons

Production Costs, Revenue, Profit, and Farm Decisions

Translate physical production relationships into cost, revenue, and profit decisions at the farm and firm levels.

8 lessons

Demand, Supply, Market Equilibrium, and Government Intervention

Develop precise shift analysis and equilibrium reasoning for agricultural commodities and policy interventions.

9 lessons

Supply Determinants and Changes in Supply

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B.2.3: Analyze the relationship of production costs to supply.
B.4.2: Examine the supply determinants.
B.4.3: Differentiate change in quantity supplied vs. change in supply.

Taxes, Subsidies, Tax Incidence, and Agricultural Policy

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B.2.3: Analyze the relationship of production costs to supply.
B.5.2: Apply these concepts in government policies/programs aimed at increasing farmer's income.
B.6.1: Apply supply and demand interactions in determining price and output in the market.

Elasticity and Consumer Behavior

Measure responsiveness and explain how consumers allocate limited income among goods.

8 lessons

Market Structures and Agricultural Price Behavior

Explain how competition, concentration, strategic behavior, and time affect prices and output.

8 lessons

Market Structure, Conduct, and Performance Framework

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B.6.2: Describe price and output determination in imperfectly competitive markets.
E.1.1: Discuss the terms used in agricultural marketing, including the approaches to the study of agricultural marketing.
E.2.2: Analyze how marketing margins and costs affect the efficiency of the marketing system.

Agricultural Price Roles, Differentials, and Instability

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TOS Alignment

B.6.1: Apply supply and demand interactions in determining price and output in the market.
E.2.1: Describe the types of marketing margin.
E.3.2: Examine how price behaves over time, its operational aspects and pricing strategies adopted.

National Income Accounting and Macroeconomic Measurement

Build accurate national accounting concepts and calculation skills, with attention to agriculture and avoidance of double counting.

7 lessons

Aggregate Demand, Consumption, Saving, Investment, Employment, Inflation, and Business Cycles

Explain the principal macroeconomic spending functions and diagnose labor market and price level conditions.

9 lessons

Aggregate Demand and Aggregate Supply Foundations

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TOS Alignment

C.3.1: Examine employment, unemployment, and inflation.
C.3.2: Determine the causes and effects of unemployment and inflation and the measures to counteract them.
C.4.2: Demonstrate how monetary and fiscal policy are used to influence national income.

Types, Causes, and Effects of Unemployment

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C.3.1: Examine employment, unemployment, and inflation.
C.3.2: Determine the causes and effects of unemployment and inflation and the measures to counteract them.

Business Cycles and Agricultural Transmission

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C.3.2: Determine the causes and effects of unemployment and inflation and the measures to counteract them.
C.4.2: Demonstrate how monetary and fiscal policy are used to influence national income.

Money, Banking, Monetary Policy, Fiscal Policy, and Public Finance

Explain money, financial intermediation, policy instruments, and how public decisions influence national income and agriculture.

9 lessons

Agriculture, Economic Growth, Development, and Philippine Policy

Connect agriculture to structural transformation, human welfare, sustainability, and the Philippine institutional and legal environment.

8 lessons

International Economics, Trade Policy, Balance of Payments, and Globalization

Explain why countries trade, how trade policies change agricultural markets, and how foreign exchange and global integration affect the Philippine economy.

10 lessons

Foundations, Systems, Approaches, and Functions of Agricultural Marketing

Explain agricultural marketing as a coordinated value creating system from first sale to final consumption.

9 lessons

Characteristics of Agricultural Products and Marketing Problems

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E.1.1: Discuss the terms used in agricultural marketing, including the approaches to the study of agricultural marketing.
E.1.2: Examine the importance of the various marketing functions (transportation, storage, grading and standardization, packaging and labeling, and market intelligence)
E.1.3: Analyze how the performance of these functions (storage, grading and standardization, packaging and labeling, and market intelligence) contribute to value addition and efficiency of the marketing system.

Marketing Services, Utilities, Value Addition, and Consumer Orientation

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E.1.1: Discuss the terms used in agricultural marketing, including the approaches to the study of agricultural marketing.
E.1.2: Examine the importance of the various marketing functions (transportation, storage, grading and standardization, packaging and labeling, and market intelligence)
E.1.3: Analyze how the performance of these functions (storage, grading and standardization, packaging and labeling, and market intelligence) contribute to value addition and efficiency of the marketing system.

Exchange Functions: Buying, Selling, Negotiation, and Transfer of Ownership

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E.1.1: Discuss the terms used in agricultural marketing, including the approaches to the study of agricultural marketing.
E.1.2: Examine the importance of the various marketing functions (transportation, storage, grading and standardization, packaging and labeling, and market intelligence)

Physical Functions: Transportation, Storage, Processing, and Handling

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TOS Alignment

E.1.1: Discuss the terms used in agricultural marketing, including the approaches to the study of agricultural marketing.
E.1.2: Examine the importance of the various marketing functions (transportation, storage, grading and standardization, packaging and labeling, and market intelligence)
E.1.3: Analyze how the performance of these functions (storage, grading and standardization, packaging and labeling, and market intelligence) contribute to value addition and efficiency of the marketing system.

Grading, Standardization, Packaging, Labeling, Financing, and Risk Bearing

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E.1.2: Examine the importance of the various marketing functions (transportation, storage, grading and standardization, packaging and labeling, and market intelligence)
E.1.3: Analyze how the performance of these functions (storage, grading and standardization, packaging and labeling, and market intelligence) contribute to value addition and efficiency of the marketing system.

Market Intelligence, Market Information, Market Research, and Demand Creation

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TOS Alignment

E.1.1: Discuss the terms used in agricultural marketing, including the approaches to the study of agricultural marketing.
E.1.2: Examine the importance of the various marketing functions (transportation, storage, grading and standardization, packaging and labeling, and market intelligence)
E.1.3: Analyze how the performance of these functions (storage, grading and standardization, packaging and labeling, and market intelligence) contribute to value addition and efficiency of the marketing system.

Marketing Intermediaries, Channels, Costs, Margins, Efficiency, and Integration

Trace product movement and explain how actors, services, costs, and margins affect producer and consumer outcomes.

9 lessons

Transportation Economics, Market Areas, Storage Decisions, and Spatial Price Analysis

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E.1.2: Examine the importance of the various marketing functions (transportation, storage, grading and standardization, packaging and labeling, and market intelligence)
E.1.3: Analyze how the performance of these functions (storage, grading and standardization, packaging and labeling, and market intelligence) contribute to value addition and efficiency of the marketing system.
E.3.2: Examine how price behaves over time, its operational aspects and pricing strategies adopted.

Marketing Program, Farm Business Analysis, Investment Appraisal, and Cooperatives

Complete the marketing decision framework and provide applied financial tools that support agricultural enterprise and cooperative decisions.

10 lessons

Place, Physical Distribution, Logistics, and Promotion Mix

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E.1.3: Analyze how the performance of these functions (storage, grading and standardization, packaging and labeling, and market intelligence) contribute to value addition and efficiency of the marketing system.
E.3.3: Describe the role of market intermediaries and the factors affecting the choice of channels of distribution.
E.3.4: Examine the different types of promotion mix and how to effectively advertise agricultural products.

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