Agricultural Economics and Marketing
Economics of agricultural production and marketing
Foundations of Economics and Agricultural Economics
Build the vocabulary and reasoning framework needed before production, market, macroeconomic, trade, and marketing analysis.
6 lessons
Scarcity, Choice, Trade Offs, and Opportunity Cost
TOS Alignment
A.1.1: Define terms in economics.
A.1.2: Describe the nature, scope and foundation of economics.
Marginal Analysis, Efficiency, Equity, and Economic Goals
TOS Alignment
A.1.1: Define terms in economics.
A.1.2: Describe the nature, scope and foundation of economics.
C.3.1: Examine employment, unemployment, and inflation.
D.1.1: Describe agriculture, intensive vs. extensive agriculture, sustainable development, economic growth, and economic development.
Economic Models: Production Possibilities Frontier and Circular Flow
TOS Alignment
A.1.1: Define terms in economics.
A.1.2: Describe the nature, scope and foundation of economics.
Major Fields, Positive and Normative Economics, and Economic Evidence
TOS Alignment
A.1.1: Define terms in economics.
A.1.2: Describe the nature, scope and foundation of economics.
A.1.3: Describe the major fields of study of agricultural economics.
Economic Systems, Ideologies, and Development of Economic Thought
TOS Alignment
A.1.4: Cite the economic ideologies of nations.
Agricultural Production Economics
Explain how farm inputs are transformed into outputs and how technical relationships guide economically rational input and enterprise decisions.
9 lessons
Farm Firm, Enterprise, Production Process, Inputs, and Outputs
TOS Alignment
B.1.1: Explain the production function.
Production Functions and Input-Output Relationships
TOS Alignment
B.1.1: Explain the production function.
Total, Average, and Marginal Physical Product
TOS Alignment
B.1.1: Explain the production function.
B.1.2: Apply the law of diminishing returns in agriculture.
Law of Diminishing Marginal Returns and the Three Stages of Production
TOS Alignment
B.1.2: Apply the law of diminishing returns in agriculture.
Factors of Production and Factor Payments
TOS Alignment
B.2.1: Examine the various factors of productioji.
Very Short Run, Short Run, Long Run, and Planning Horizon
TOS Alignment
B.2.2: Differentiate short-run from long-run conditions.
Returns to Scale, Economies of Scale, and Diseconomies of Scale
TOS Alignment
B.2.2: Differentiate short-run from long-run conditions.
Factor-Factor Relationships, Isoquants, Isocosts, and Least-Cost Combination
TOS Alignment
B.1.1: Explain the production function.
Product-Product Relationships and Optimal Enterprise Combination
TOS Alignment
B.1.1: Explain the production function.
Production Costs, Revenue, Profit, and Farm Decisions
Translate physical production relationships into cost, revenue, and profit decisions at the farm and firm levels.
8 lessons
Opportunity, Explicit, Implicit, Accounting, Economic, Social, and Environmental Costs
TOS Alignment
B.2.1: Examine the various factors of productioji.
Short Run Cost Concepts and Curves
TOS Alignment
B.2.2: Differentiate short-run from long-run conditions.
Long Run Costs and Minimum Efficient Scale
TOS Alignment
B.2.2: Differentiate short-run from long-run conditions.
B.2.3: Analyze the relationship of production costs to supply.
Revenue, Gross Income, Gross Margin, and Net Farm Income
TOS Alignment
B.6.1: Apply supply and demand interactions in determining price and output in the market.
B.6.2: Describe price and output determination in imperfectly competitive markets.
Accounting Profit, Economic Profit, Normal Profit, and Loss
TOS Alignment
B.6.1: Apply supply and demand interactions in determining price and output in the market.
Profit Maximization, Break Even, Shutdown, and Exit
TOS Alignment
B.2.2: Differentiate short-run from long-run conditions.
B.6.1: Apply supply and demand interactions in determining price and output in the market.
Production Costs, Marginal Cost, and the Supply Curve
TOS Alignment
B.2.3: Analyze the relationship of production costs to supply.
B.4.1: Explain supply, its types and components.
B.4.2: Examine the supply determinants.
Agricultural Risk, Uncertainty, Insurance, and Decision Making
TOS Alignment
B.2.1: Examine the various factors of productioji.
B.2.3: Analyze the relationship of production costs to supply.
D.1.3: Determine the policies and programs for agricultural development and legal parameters.
Demand, Supply, Market Equilibrium, and Government Intervention
Develop precise shift analysis and equilibrium reasoning for agricultural commodities and policy interventions.
9 lessons
Demand, Quantity Demanded, Schedules, Curves, and the Law of Demand
TOS Alignment
B.3.1: Explain demand, its types and components.
B.3.3: Differentiate change in quantity demanded vs. change in demand.
Demand Determinants and Changes in Demand
TOS Alignment
B.3.2: Examine the demand determinants.
B.3.3: Differentiate change in quantity demanded vs. change in demand.
Types of Demand and Classification of Goods
TOS Alignment
B.3.1: Explain demand, its types and components.
Supply, Quantity Supplied, Schedules, Curves, and Agricultural Supply
TOS Alignment
B.4.1: Explain supply, its types and components.
Supply Determinants and Changes in Supply
TOS Alignment
B.2.3: Analyze the relationship of production costs to supply.
B.4.2: Examine the supply determinants.
B.4.3: Differentiate change in quantity supplied vs. change in supply.
Supply and Demand Equilibrium, Surplus, and Shortage
TOS Alignment
B.6.1: Apply supply and demand interactions in determining price and output in the market.
Price Ceilings, Price Floors, Support Prices, Procurement, and Buffer Stocks
TOS Alignment
B.5.2: Apply these concepts in government policies/programs aimed at increasing farmer's income.
B.6.1: Apply supply and demand interactions in determining price and output in the market.
Taxes, Subsidies, Tax Incidence, and Agricultural Policy
TOS Alignment
B.2.3: Analyze the relationship of production costs to supply.
B.5.2: Apply these concepts in government policies/programs aimed at increasing farmer's income.
B.6.1: Apply supply and demand interactions in determining price and output in the market.
Consumer Surplus, Producer Surplus, Total Surplus, and Deadweight Loss
TOS Alignment
B.5.2: Apply these concepts in government policies/programs aimed at increasing farmer's income.
B.6.1: Apply supply and demand interactions in determining price and output in the market.
Elasticity and Consumer Behavior
Measure responsiveness and explain how consumers allocate limited income among goods.
8 lessons
Price Elasticity of Demand: Concepts, Computation, and Classification
TOS Alignment
B.5.1: Analyze the demand and supply elasticities and the factors affecting them.
Determinants of Demand Elasticity and the Total Revenue Test
TOS Alignment
B.5.1: Analyze the demand and supply elasticities and the factors affecting them.
Income Elasticity and Cross Price Elasticity of Demand
TOS Alignment
B.5.1: Analyze the demand and supply elasticities and the factors affecting them.
Price Elasticity of Supply and Agricultural Supply Response
TOS Alignment
B.5.1: Analyze the demand and supply elasticities and the factors affecting them.
Elasticity Applications in Farmer Income and Government Policy
TOS Alignment
B.5.2: Apply these concepts in government policies/programs aimed at increasing farmer's income.
Utility, Total Utility, Marginal Utility, and Diminishing Marginal Utility
TOS Alignment
B.7.1: Explain the theory of consumer behavior and the law of diminishing marginal utility.
Consumer Equilibrium: Marginal Utility per Peso and Equimarginal Condition
TOS Alignment
B.7.1: Explain the theory of consumer behavior and the law of diminishing marginal utility.
B.7.2: Demonstrate how to optimize consumer's satisfaction subject to production constraint and given income level.
Indifference Curves, Budget Lines, and Ordinal Consumer Equilibrium
TOS Alignment
B.7.1: Explain the theory of consumer behavior and the law of diminishing marginal utility.
B.7.2: Demonstrate how to optimize consumer's satisfaction subject to production constraint and given income level.
Market Structures and Agricultural Price Behavior
Explain how competition, concentration, strategic behavior, and time affect prices and output.
8 lessons
Market Concepts and Perfect Competition
TOS Alignment
B.6.1: Apply supply and demand interactions in determining price and output in the market.
Monopoly and Monopsony in Agricultural Markets
TOS Alignment
B.6.2: Describe price and output determination in imperfectly competitive markets.
Monopolistic Competition and Product Differentiation
TOS Alignment
B.6.2: Describe price and output determination in imperfectly competitive markets.
Oligopoly, Strategic Behavior, Game Theory, and Price Leadership
TOS Alignment
B.6.2: Describe price and output determination in imperfectly competitive markets.
Market Structure, Conduct, and Performance Framework
TOS Alignment
B.6.2: Describe price and output determination in imperfectly competitive markets.
E.1.1: Discuss the terms used in agricultural marketing, including the approaches to the study of agricultural marketing.
E.2.2: Analyze how marketing margins and costs affect the efficiency of the marketing system.
Agricultural Price Roles, Differentials, and Instability
TOS Alignment
B.6.1: Apply supply and demand interactions in determining price and output in the market.
E.2.1: Describe the types of marketing margin.
E.3.2: Examine how price behaves over time, its operational aspects and pricing strategies adopted.
Seasonal, Annual, Trend, Cyclical, and Random Price Movements
TOS Alignment
E.3.2: Examine how price behaves over time, its operational aspects and pricing strategies adopted.
Price Discovery, Negotiation, Auctions, Exchanges, Futures, and Administered Prices
TOS Alignment
E.3.2: Examine how price behaves over time, its operational aspects and pricing strategies adopted.
National Income Accounting and Macroeconomic Measurement
Build accurate national accounting concepts and calculation skills, with attention to agriculture and avoidance of double counting.
7 lessons
Circular Flow and the Macroeconomic Economy
TOS Alignment
C.1.1: Differentiate the various approaches to national income accounting.
GDP, GNP, GNI, and National Income Concepts
TOS Alignment
C.1.1: Differentiate the various approaches to national income accounting.
Expenditure, Income, and Value Added Approaches to GDP
TOS Alignment
C.1.1: Differentiate the various approaches to national income accounting.
Final Goods, Intermediate Goods, Inventories, and Avoiding Double Counting
TOS Alignment
C.1.1: Differentiate the various approaches to national income accounting.
Nominal GDP, Real GDP, GDP Deflator, CPI, and Inflation Measurement
TOS Alignment
C.1.1: Differentiate the various approaches to national income accounting.
C.3.1: Examine employment, unemployment, and inflation.
Personal Income, Disposable Income, Per Capita Measures, and Purchasing Power
TOS Alignment
C.1.1: Differentiate the various approaches to national income accounting.
Limits of GDP and Interpreting Agriculture in National Accounts
TOS Alignment
C.1.1: Differentiate the various approaches to national income accounting.
D.1.1: Describe agriculture, intensive vs. extensive agriculture, sustainable development, economic growth, and economic development.
Aggregate Demand, Consumption, Saving, Investment, Employment, Inflation, and Business Cycles
Explain the principal macroeconomic spending functions and diagnose labor market and price level conditions.
9 lessons
Aggregate Demand and Aggregate Supply Foundations
TOS Alignment
C.3.1: Examine employment, unemployment, and inflation.
C.3.2: Determine the causes and effects of unemployment and inflation and the measures to counteract them.
C.4.2: Demonstrate how monetary and fiscal policy are used to influence national income.
Consumption Function, APC, and MPC
TOS Alignment
C.2.1: Explain the consumption, saving and investment functions.
Saving Function, APS, MPS, and Consumption-Saving Identities
TOS Alignment
C.2.1: Explain the consumption, saving and investment functions.
Simple Income Determination and the Keynesian Multiplier
TOS Alignment
C.2.1: Explain the consumption, saving and investment functions.
C.4.2: Demonstrate how monetary and fiscal policy are used to influence national income.
Investment Function, Interest Rates, Expectations, and Agricultural Capital
TOS Alignment
C.2.1: Explain the consumption, saving and investment functions.
Labor Force Status, Employment, Unemployment, and Underemployment
TOS Alignment
C.3.1: Examine employment, unemployment, and inflation.
Types, Causes, and Effects of Unemployment
TOS Alignment
C.3.1: Examine employment, unemployment, and inflation.
C.3.2: Determine the causes and effects of unemployment and inflation and the measures to counteract them.
Inflation, Deflation, Disinflation, Causes, Effects, and Policy Responses
TOS Alignment
C.3.1: Examine employment, unemployment, and inflation.
C.3.2: Determine the causes and effects of unemployment and inflation and the measures to counteract them.
Business Cycles and Agricultural Transmission
TOS Alignment
C.3.2: Determine the causes and effects of unemployment and inflation and the measures to counteract them.
C.4.2: Demonstrate how monetary and fiscal policy are used to influence national income.
Money, Banking, Monetary Policy, Fiscal Policy, and Public Finance
Explain money, financial intermediation, policy instruments, and how public decisions influence national income and agriculture.
9 lessons
Evolution, Functions, and Types of Money
TOS Alignment
C.5.1: Define the role of money and the demand for it.
Demand for Money and Money Supply Measures
TOS Alignment
C.5.1: Define the role of money and the demand for it.
Commercial Banking, Reserves, Credit Creation, and the Money Multiplier
TOS Alignment
C.5.2: Determine the role of banking on money supply.
Bangko Sentral ng Pilipinas and the Philippine Financial System
TOS Alignment
C.5.2: Determine the role of banking on money supply.
Monetary Policy Instruments and Transmission
TOS Alignment
C.4.1: Differentiate monetary from fiscal policy.
C.4.2: Demonstrate how monetary and fiscal policy are used to influence national income.
Fiscal Policy, Government Spending, Taxation, and the National Budget
TOS Alignment
C.4.1: Differentiate monetary from fiscal policy.
C.4.2: Demonstrate how monetary and fiscal policy are used to influence national income.
Tax Systems, Tax Burden, and Agricultural Applications
TOS Alignment
C.4.1: Differentiate monetary from fiscal policy.
D.2.2: Examine the barriers to trade (tariff and non tariff) and their impact on agriculture.
Monetary Policy versus Fiscal Policy and Policy Mix
TOS Alignment
C.4.1: Differentiate monetary from fiscal policy.
C.4.2: Demonstrate how monetary and fiscal policy are used to influence national income.
IS-LM Framework, Crowding Out, Liquidity Trap, and Policy Limits
TOS Alignment
C.4.2: Demonstrate how monetary and fiscal policy are used to influence national income.
Agriculture, Economic Growth, Development, and Philippine Policy
Connect agriculture to structural transformation, human welfare, sustainability, and the Philippine institutional and legal environment.
8 lessons
Economic Growth, Economic Development, Agricultural Development, and Sustainability
TOS Alignment
D.1.1: Describe agriculture, intensive vs. extensive agriculture, sustainable development, economic growth, and economic development.
Role of Agriculture in Economic Development and Structural Transformation
TOS Alignment
D.1.1: Describe agriculture, intensive vs. extensive agriculture, sustainable development, economic growth, and economic development.
D.1.2: Identify the various strategies for promoting economic growth and development.
Intensive and Extensive Agriculture, Land and Labor Productivity, and Scale
TOS Alignment
D.1.1: Describe agriculture, intensive vs. extensive agriculture, sustainable development, economic growth, and economic development.
Strategies for Economic and Agricultural Development
TOS Alignment
D.1.2: Identify the various strategies for promoting economic growth and development.
Food Security, Food Self-Sufficiency, Poverty, and Rural Development
TOS Alignment
D.1.2: Identify the various strategies for promoting economic growth and development.
D.1.3: Determine the policies and programs for agricultural development and legal parameters.
Agricultural Modernization, Infrastructure, Research, Extension, Credit, and Insurance
TOS Alignment
D.1.2: Identify the various strategies for promoting economic growth and development.
D.1.3: Determine the policies and programs for agricultural development and legal parameters.
Philippine Agricultural Institutions, Programs, and Policy Instruments
TOS Alignment
D.1.3: Determine the policies and programs for agricultural development and legal parameters.
Agricultural Laws and Legal Parameters for Economic and Marketing Analysis
TOS Alignment
D.1.3: Determine the policies and programs for agricultural development and legal parameters.
International Economics, Trade Policy, Balance of Payments, and Globalization
Explain why countries trade, how trade policies change agricultural markets, and how foreign exchange and global integration affect the Philippine economy.
10 lessons
International Trade, International Finance, and Reasons for Trade
TOS Alignment
D.2.1: Explain free trade and the basis of specialization.
Absolute Advantage, Comparative Advantage, and Specialization
TOS Alignment
D.2.1: Explain free trade and the basis of specialization.
Gains from Trade, World Price, Terms of Trade, and Distributional Effects
TOS Alignment
D.2.1: Explain free trade and the basis of specialization.
Free Trade, Protectionism, Food Security, and Agricultural Adjustment
TOS Alignment
D.2.1: Explain free trade and the basis of specialization.
D.2.2: Examine the barriers to trade (tariff and non tariff) and their impact on agriculture.
D.2.3: Appraise effect of GATT-WTO and other stages of economic integration.
Tariffs, Quotas, Tariff-Rate Quotas, Licenses, Subsidies, and Nontariff Measures
TOS Alignment
D.2.2: Examine the barriers to trade (tariff and non tariff) and their impact on agriculture.
Dumping, Countervailing Measures, Safeguards, and Trade Remedies
TOS Alignment
D.2.2: Examine the barriers to trade (tariff and non tariff) and their impact on agriculture.
GATT, WTO, and Stages of Economic Integration
TOS Alignment
D.2.3: Appraise effect of GATT-WTO and other stages of economic integration.
Balance of Payments and Its Accounts
TOS Alignment
D.2.4: Describe the balance of payments and its parts.
D.2.5: Explain the balance of payments and foreign exchange.
Foreign Exchange, Appreciation, Depreciation, and Exchange Rate Systems
TOS Alignment
D.2.5: Explain the balance of payments and foreign exchange.
International Reserves, Capital Flows, Globalization, and Agricultural Value Chains
TOS Alignment
D.2.5: Explain the balance of payments and foreign exchange.
Foundations, Systems, Approaches, and Functions of Agricultural Marketing
Explain agricultural marketing as a coordinated value creating system from first sale to final consumption.
9 lessons
Agricultural Marketing, Market, Point of Production, and Point of Consumption
TOS Alignment
E.1.1: Discuss the terms used in agricultural marketing, including the approaches to the study of agricultural marketing.
Characteristics of Agricultural Products and Marketing Problems
TOS Alignment
E.1.1: Discuss the terms used in agricultural marketing, including the approaches to the study of agricultural marketing.
E.1.2: Examine the importance of the various marketing functions (transportation, storage, grading and standardization, packaging and labeling, and market intelligence)
E.1.3: Analyze how the performance of these functions (storage, grading and standardization, packaging and labeling, and market intelligence) contribute to value addition and efficiency of the marketing system.
Marketing Services, Utilities, Value Addition, and Consumer Orientation
TOS Alignment
E.1.1: Discuss the terms used in agricultural marketing, including the approaches to the study of agricultural marketing.
E.1.2: Examine the importance of the various marketing functions (transportation, storage, grading and standardization, packaging and labeling, and market intelligence)
E.1.3: Analyze how the performance of these functions (storage, grading and standardization, packaging and labeling, and market intelligence) contribute to value addition and efficiency of the marketing system.
Commodity, Institutional, Functional, and Structure–Conduct–Performance Approaches
Supplementary Lesson
Exchange Functions: Buying, Selling, Negotiation, and Transfer of Ownership
TOS Alignment
E.1.1: Discuss the terms used in agricultural marketing, including the approaches to the study of agricultural marketing.
E.1.2: Examine the importance of the various marketing functions (transportation, storage, grading and standardization, packaging and labeling, and market intelligence)
Physical Functions: Transportation, Storage, Processing, and Handling
TOS Alignment
E.1.1: Discuss the terms used in agricultural marketing, including the approaches to the study of agricultural marketing.
E.1.2: Examine the importance of the various marketing functions (transportation, storage, grading and standardization, packaging and labeling, and market intelligence)
E.1.3: Analyze how the performance of these functions (storage, grading and standardization, packaging and labeling, and market intelligence) contribute to value addition and efficiency of the marketing system.
Grading, Standardization, Packaging, Labeling, Financing, and Risk Bearing
TOS Alignment
E.1.2: Examine the importance of the various marketing functions (transportation, storage, grading and standardization, packaging and labeling, and market intelligence)
E.1.3: Analyze how the performance of these functions (storage, grading and standardization, packaging and labeling, and market intelligence) contribute to value addition and efficiency of the marketing system.
Market Intelligence, Market Information, Market Research, and Demand Creation
TOS Alignment
E.1.1: Discuss the terms used in agricultural marketing, including the approaches to the study of agricultural marketing.
E.1.2: Examine the importance of the various marketing functions (transportation, storage, grading and standardization, packaging and labeling, and market intelligence)
E.1.3: Analyze how the performance of these functions (storage, grading and standardization, packaging and labeling, and market intelligence) contribute to value addition and efficiency of the marketing system.
Marketing Intermediaries, Channels, Costs, Margins, Efficiency, and Integration
Trace product movement and explain how actors, services, costs, and margins affect producer and consumer outcomes.
9 lessons
Merchant Middlemen, Agent Middlemen, Processors, and Facilitative Organizations
TOS Alignment
E.3.3: Describe the role of market intermediaries and the factors affecting the choice of channels of distribution.
Assembly, Wholesale, Retail, Terminal, Auction, Institutional, and Digital Markets
TOS Alignment
E.1.1: Discuss the terms used in agricultural marketing, including the approaches to the study of agricultural marketing.
E.3.3: Describe the role of market intermediaries and the factors affecting the choice of channels of distribution.
Marketing Channels and Channel Levels for Agricultural Products
TOS Alignment
E.3.3: Describe the role of market intermediaries and the factors affecting the choice of channels of distribution.
Channel Selection, Coordination, Service Outputs, and Distribution Intensity
TOS Alignment
E.3.3: Describe the role of market intermediaries and the factors affecting the choice of channels of distribution.
Marketing Channel, Supply Chain, Value Chain, and Market Integration
TOS Alignment
E.3.3: Describe the role of market intermediaries and the factors affecting the choice of channels of distribution.
Marketing Costs, Charges, Losses, and Cost Allocation
TOS Alignment
E.2.2: Analyze how marketing margins and costs affect the efficiency of the marketing system.
Marketing Margins, Percentage Margin, Markup, and the Consumer Peso
TOS Alignment
E.2.1: Describe the types of marketing margin.
Marketing Efficiency, Operational Efficiency, Pricing Efficiency, and Measurement
TOS Alignment
E.1.3: Analyze how the performance of these functions (storage, grading and standardization, packaging and labeling, and market intelligence) contribute to value addition and efficiency of the marketing system.
E.2.2: Analyze how marketing margins and costs affect the efficiency of the marketing system.
Transportation Economics, Market Areas, Storage Decisions, and Spatial Price Analysis
TOS Alignment
E.1.2: Examine the importance of the various marketing functions (transportation, storage, grading and standardization, packaging and labeling, and market intelligence)
E.1.3: Analyze how the performance of these functions (storage, grading and standardization, packaging and labeling, and market intelligence) contribute to value addition and efficiency of the marketing system.
E.3.2: Examine how price behaves over time, its operational aspects and pricing strategies adopted.
Marketing Program, Farm Business Analysis, Investment Appraisal, and Cooperatives
Complete the marketing decision framework and provide applied financial tools that support agricultural enterprise and cooperative decisions.
10 lessons
